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Strategically Optimizing for Growth: Growing Revenue Capacity while Decreasing Operational Costs in a Recession

A Global Pueblo Solutions Case Study

www.globalpueblosolutions.com

Abstract
Growing revenue capacity, while simultaneously decreasing operational costs is a challenge in any economy. This case study reveals how, in the midst of a recession, an international media company achieved a 40% increase in their revenue capacity AND a 50% decrease in operational costs through a successful Strategic Sourcing initiative. This transformation has prepared the company for accelerated and sustained growth as the economy recovers.

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