Business Intelligence & Data MiningTrends
Chicago, IL | April 10, 2008

Whether seeking better customer service and operational efficency, or more timely and accurate data for forecasting, Business Intellegence systems offer the opportunity for continued competitiveness, growth and cost savings for business. Join us as we explore the latest in trends in BI such as competency centers, MDM, real time deployment, operational intelligence, data virtualization and more.
Join us and learn:
- How top area companies use the latest in BI technologies and strategies
- 2008 Top Trends for Business Intelligence Success
- Top Lessons learned from successful (and not so succesful!) BI implementations
- How Companies are increasing their companies competitive strengths through BI
- Success factors for BI Competency Centers
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Agenda |
Event Logistics |
| 1:00 |
Welcome & Introductions |

$125 Members
$150 Nonmembers
April 10, 2008
1:00–5:30 PM
Union League Club
Main Lounge
65 W. Jackson Blvd.
Chicago, IL
Professional Business Casual Attire Required |
| 1:30–1:55 |
BI 2008: Trends & Contradictions |
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Robert Stackowiak, Vice President Business Intelligence, Oracle Robert is recognized worldwide for his work in BI and data warehousing. His papers regarding BI and computer and software technology have appeared in President & CEO Magazine, Database Trends and Applications, and The Data Warehousing Institute’s publications. He also has co-authored several books, including Oracle Data Warehousing and Business Intelligence Solutions (1st Edition, January 2007, Wiley).
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| 1:55–2:20 |
Lessons Learned in the World of BI |
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Aaron Erickson, Practice Leader, Magenic
Aaron is an author, speaker, and thought leader – an advocate for delivery of competitive advantage through the strategic use of technology. For over 15 years, Aaron has been helping companies in a diverse set of industries more effectively leverage their technology portfolio. In 2007, Aaron was awarded with a Microsoft Most Valuable Professional (MVP) award for his contributions to the broader technical community, and currently serves the Magenic Chicago office, where he works with Magenic’s Chicago client base to help them get the most from their technology investments.
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| 2:20-2:45 |
Break
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| 2:45–3:10 |
Business Intelligence's Role in Competitive Strategy |
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Matthew Everett Krudop, Managing Partner / CEO, Intersect Solutions LLC
Matthew E. Krudop is the founder and managing partner for Intersect Solutions, LLC which is a strategically focused firm that delivers data warehouse consulting and business intelligence solutions designed to improve their client’s competitive edge. Mr. Krudop has deep domain expertise in the area of delivering analytic solutions and platforms. Additionally, he has further personal experience working with retail, market research, and online marketing / advertising. |
| 3:10–3:35 |
BI Competency Centers - Delivering on the Promise of Business Intelligence |
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Forrest Palmer,
AVP, PM Competencies and Strategy, Cognos, an IBM Company
Forrest is a 23-year veteran at Cognos, an IBM company, with over 18 years of experience specific to the business intelligence and performance management industry. Forrest was recently responsible for the creation of Cognos’ own Performance Management Competency Center (PMCC) – an innovative concept based on BICC principles – to guide Cognos through its own global, enterprise-wide journey to performance management excellence. |
| 3:35-4:00 |
Break |
| 4:00–4:50 |
Keynote Panel |
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Moderator: Rob Patterson, Marketing Director North America, QlikTech
Rob is responsible for demand generation and market communication in the United States, Canada and South America at QlikTech. Prior to joining QlikTech, Rob worked as the Mid-Atlantic Marketing Director for Microsoft’s SMS&P business where he was responsible for B2B marketing across all product groups in the mid-market it an annual pipeline responsibility of over $25 million dollars. Additionally, he has extensive experience as a marketing data analyst for Information Recourses, Incorporated, as well as Johnson & Johnson CPG. |
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Peggy Mathias, Sr. Manager, Business Intelligence - International IT, Abbott Laboratories
Peggy is the Director of Business Intelligence within the International IT organization of Abbott Laboratories, where she oversees the Business Intelligence Competency Center. The BICC provides services and governance for data warehousing and business analytics to Abbott IT and business leaders in more than 65 countries. Abbott’s current BI initiatives include executive dashboards and sales, marketing, and financial analytics, with solutions standardized on Kalido, Cognos and Qlikview technologies. Previously Peggy held positions at U.S. Robotics, Sara Lee Bakery and Andersen Consulting. |
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Julio Ortiz, Sr. Director IT Business Intelligence, McDonalds Corp.
Julio is a 23 year veteran of Software Development/Engineering with a wealth of international experience. His career has been split between leading large global organization and entrepreneurial efforts in the financial and manufacturing sectors. Julio has held executive positions at Citicorp, Dell Inc. and U.S. Cellular. Most recently, he was Senior Director of New Applications Development where he led the development and deployment of the entire applications portfolio |
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David La Rue, Director - Business Applications, SIRVA
During a career that spans more than 20 years, David has held senior leadership positions with major corporations and leading strategic consulting firms in the consumer goods, transportation, and financial services industries. In his current position at SIRVA, he’s responsible for delivering a Business Intelligence Portal that will assist in aligning agent performance with strategic goals, while taking advantage of best practices and optimized business processes. |
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Chris Gentry, Director of Business Intelligence, CCC Information Services
Chris has over 20 years experience in business intelligence and data warehousing. He has developed hundreds of BI solutions for many companies from the BI vendor, BI consultancy, and corporate perspectives. He is President of The Data Warehousing Institute's Chicago Chapter and a member of TDWI's Executive Steering Committee. Chris is a frequent speaker on BI/DW topics and previously held BI leadership positions at Silvon Software, BP/Amoco, and Andersen Consulting. |
| 4:50-5:00 |
Closing Remarks |
| 5:00–5:45 |
Meet the Speakers Networking Reception
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