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| Title: |
Improving the Selling of High Tech Solutions |
| Presented at: |
Selling to IT Seminar , Chicago, August 23, 2007 |
| Speaker: |
Ajit Maira, Vice President Consulting and Training, ITSMA |
| Format: |
Webcast |
| Posted: |
Sept 4, 2007 |
| Length: |
35 Mins |
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 Knowing how customers choose IT solutions today is as critical to your sales efforts as what they buy. Learn today's top issues for CIOs, how they are making choices and how to embed your solutions in their purchasing imperatives.
Topics include:
- how customers choose solutions
- who is influencing them
- balancing push and pull marketing
- and more !
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