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| Title: |
Activating Online Fans Through the Power of Sports |
| Presented at: |
Online Marketing Seminar, Chicago, Mar 22, 2006 |
| Speaker: |
Walter Lis , Dir. of Marketing, STATS |
| Format: |
Webcast |
| Posted: |
April 15 , 2006 |
| Length: |
35 Mins |
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 Using his expertise in online sports marketing Walter Lis educates us on the importance of creating passionate fans, no matter what product or service is being marketed. Business marketers today need fans creating more fans to ensure success.
Topics include:
- enabling fans of your product
- empowering them
- creating a sense of community
- thanking your fans
- and more!
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