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Monday, August 10, 2020 
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Digital Customer Experience & Ecommerce 2.0

Customer Experience & Ecommerce for the New Normal

The Covid Pandemic has changed everything.

As companies return to work, they must Refresh & Regroup.

In this next stage, companies will ask, "What's the new Normal?"

This means taking stock in their vision of the New Normal and the types of customer experiences and digital ecommerce that their customers now demand.

Join as we discuss “Defining the New Normal for Digital Customer Experiences and Ecommerce”

• With more people staying at home to work, and workflows changing, how will this impact your customer experience?

• How the traditional views of B2B and B2C are changing as companies gain B2C customer journeys

• How companies have started their digital transformation by mapping new customer avatars and customer journeys.

• What does the “new normal” look for these companies?

• How is the new normal impacting business models and what opportunities does this create


Faculty & Agenda:
Check back for new Faculty and Sessions as they are added.

Praveen Moturu, VP Digital Technologies & Chief Enterprise Architect, Mars Inc.

Anoop Verma, Director, Tech Products & Innovation/IT Applications, The Joint Commission


Joni  Kazmierczak, VP of Business Analysis and IT,  Catholic Order of Foresters

Kelly Diekvoss, VP of IT, 2-10 Home Buyers Warranty

Jennifer Zimnowski, Managing Partner US, Kin + Carta

 

Oleg Glubochansky, Director, Commerce and Digital Marketing Practice, RSM US LLP

Sy Nayman, Consulting Manager, Digital Transformation, RSM US LLP


Panel

Praveen Moturu, VP Digital Technologies & Chief Enterprise Architect, Mars Inc.

Innovative, accomplished business and technology leader, visionary with strategic leadership experience in digital transformation, information technology optimization and enterprise change leadership at global and Fortune 500 multinational corporations. Elite expertise in strategy, planning, digital services, Innovation management and product monetization

Joni  Kazmierczak, VP of Business Analysis and IT,  Catholic Order of Foresters

As head of the IT and Business Analysis departments of a fraternal life insurance carrier, Joni leads more than just technology operations. With 14 years of development, software implementation, and business consulting experience across multiple industries, she is constantly supporting enterprise-wide business initiatives with a focus on human capital development, change management, project management, improving efficiencies, reducing risk, and supporting sales. When she’s not in the office, you can find her running half marathons around the country, leading youth activities, or out on the water with her husband and two kids.

Kelly Diekvoss, VP of IT, 2-10 Home Buyers Warranty

Truly enjoy digital transformation at its core! Kelly is a Certified Enterprise Architect and Solutions Architect who has implemented multiple ecommerce systems while supporting Digital Transformation at multiple organizations. Doing all it takes to enable a new digital end to end experience for the customer. Using data to not only drive customer interaction but wanted customer behavior as well as IT prioritization.

Case Study Customer Experience: The New Normal

Anoop Verma, Director, Tech Products & Innovation/IT Applications, The Joint Commission


Anoop Verma leads Technical Product Management and Enterprise Applications for a not for profit global leader in healthcare dedicated to patient safety and healthcare quality. Prior to this, he led strategy, planning, architecture and delivery function in companies ranging from startups to Fortune 100 companies. He has led as well as advised on major organizational transformations from Waterfall to Agile project portfolio delivery, from cost center to change catalyst, and tactical service provider to innovation partner

Session: Mapping & Building Your New Customer Experience for the New Normal

Join Jennifer Zimnowski as she walks you through her thoughts on how to look at the future of e-commerce and what the New Normal looks like. What to consider when planning for the future: where to focus and invest, and lastly, shares a few cautions you should keep in mind as you put your plan in place.

Jennifer Zimnowski, Managing Partner US, Kin + Carta

Jen is a transformational leader with successes across diverse industries and brands with a heavy focus on retail. Over the past 20 years, Jen has specialized in brands that are addressing evolving customer behaviors and technological disruptions. She helps brands through customer insights, digital innovation and designing practical and successful customer experiences to name a few: Royal Caribbean, Lowes, Walgreens, Eddie Bauer, McDonalds, Pizza Hut, World Market, Callaway Golf, Sears and Puma.

Session: COVID-19: Forecasting the New Normal for Digital Experience

Without a doubt the economy is facing an unprecedented challenge in the face of the COVID-19 pandemic, forcing businesses to transform and adapt. Join us to learn about the latest trends in the Middle Market across B2B and B2C segments, and how technology is helping drive meaningful, positive change.

Oleg Glubochansky, Director, Commerce and Digital Marketing Practice, RSM US LLP

Oleg leads RSM’s omnichannel commerce and digital marketing teams with the focus on enabling digital transformation with the clients, changing how they sell across all their retail and digital channels.

Sy Nayman, Consulting Manager, Digital Transformation, RSM US LLP

Sy has spent over 19 years in technology sectors, taking security, infrastructure, transaction management, medical records, online consumer health software, and SaaS products to market. Within the ranks of RSM’s Technology and Management consulting, Sy is taking his marketing, business and technical expertise to guide businesses through today's marketing technology to achieve predictable revenue marketing.

This "Virtual Seminar" Webinar is Complimentary

Who Should Attend:

  • CIOs
  • Progressive CxOs
  • Chief Innovation Officers
  • Chief Technology Officers
  • Digital Officers
  • Chief Marketing Officers
  • Digital Officers
  • VPs & Directors responsible for driving change

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This "Virtual Seminar" Webinar is Complimentary

 

Interested in Sponsorship of
this Event?

Judge
 
 
 

Questions? Contact Alex Jarett at 847-837-3900 x 2 for information

 

 

 



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